- Ability to Respond Quickly
- Minority Investor
Custom House Currency Exchange
- CEO: Peter Gustavson
- www.customhouse.com
In 2004, when GHP met Peter Gustavson, the founder and CEO of Custom House, Peter had already built a very successful business providing a wide array of foreign exchange services to the corporate and consumer markets in 7 countries throughout the world. Although he did not need additional capital at the time, GHP maintained an ongoing dialogue with Peter. Later the next year, Peter and his advisors determined that they needed a financial partner to take advantage of organic and acquisition growth opportunities. After running a competitive process, Peter signed an LOI with some other financial partner - a partner that later tried to change the terms of the deal. Peter called GHP to see if they could move forward on their original proposal, and get the deal done in a compressed time frame. Peter commented, "I was feeling a little frustrated by my initial exposure to private equity firms, but the team at Great Hill jumped into action and delivered on everything they promised. Although they have a minority interest in the company, they have added real value by helping analyze potential acquisitions, assisting with my financing strategy, and thinking through a variety of strategic issues as we continue to drive the worldwide growth of Custom House."
