SmartMail Services Earns Prestigious U.S. Postal Service Leadership Award At National Postal Forum

Explore this investment 03.27.00

Nashville, TN, March 20, 2000 – SmartMail Services® Cincinnati (Erlanger, KY) SmartCenter today received the prestigious United States Postal Service “Mailing Industry Leadership Award” at the National Postal Forum industry conference held here.

The USPS’ Mailing Industry Leadership Award recognizes organizations that demonstrate significant leadership and influence in the mailing industry. These organizations also have implemented innovative ways to enhance the value of mail in the marketplace, and increase internal satisfaction with the use of mail as a tool to meet business objectives.

SmartMail Services® – promoted as “Your Expedited Delivery Network” – operates eight SmartCenters SM throughout the United States, and has a strategic partnership with the USPS to service flat-size mail and lightweight parcels weighing 3oz to 16oz. Like other SmartCenters SM, the 35,000 square foot Cincinnati SmartCenter SM, launched in 1997, is a technology-driven address verification, manifesting, tracking and sorting facility capable of processing 250,000 pieces of mail a day on behalf of its business-mailing customers.

“SmartMail Services’® business, in addition to its model for providing superior quality processing and expediting services, is very important to us,” says Gail Sonnenberg, senior vice president for sales, USPS. Adds Jim Martell, CEO of SmartMail Services®, “Our alliance with the USPS allows us to cost-effectively deliver the highest-quality mailing services for our customers, streamlining the delivery of their business communications.” Through the USPS alliance, business mailers are guaranteed 15 percent off of the original postage rate and still receive the USPS’ 1- to-4-day delivery commitment.

Unique Service Offerings

As part of its mission to revolutionize the management and distribution of non-letter size and e-commerce mail-SmartMail Services® has pioneered a unique encoding, manifesting and tracking system known as FlatTrack. Unlike other carrier manifesting systems, FlatTrack can trace a mail piece by customer address and tracking number. In addition to this technology, SmartMail offers a portfolio of other services including:

Proof of processing from the USPS for each mail piece

Variable weight manifesting to avoid overpayment of postage

Address and ZIP Code verification to prevent delayed and undeliverable mail

Address ID® which identifies unassignable addresses

Selective routing and delivery to bypass problem delivery areas

Delivery testing services to ensure timeliness of a customer’s business communications

Free mail consultation

Note To Editors: SmartMail Services’® Cincinnati-area facility is located at 1825 Airport Exchange Boulevard, suite 500, Erlanger, KY.

About SmartMail Services

SmartMail Services is a privately held company based in Atlanta that currently operates SmartCenters in Atlanta; Chicago; New York; Cincinnati, OH; Kansas City, MO; Los Angeles; the San Francisco Bay area and Tampa, FL. In August 1999, SmartMail Services® received venture financing from Great Hill Partners.