Great Hill Partner Rafael Cofiño was featured by Dan Cook of BenefitsPRO in a piece about innovations and investment opportunities in the employer-sponsored benefits space, highlighting advancements at portfolio companies like RxBenefits, Pareto Health and Quantum Health.
See here for an excerpt from the story: What they have in common–and what Cofiño looks for–is an appeal to small, medium, and large employers. Those first two are critical, he says, because unless a health care product or service can find a place in a smaller employer’s plan, the solution’s prospects will be limited. “At the core, you need to deliver solid savings for these employers,” he (Rafael) says. “Your product must address key stakeholders: Is it better for the employer, plan member, and provider? If so, that is the right spot.”